The Hidden Cost of Hiring
vs Expert Agency Partnership
Think hiring a minimum wage marketing assistant is cheaper than agency fees? This detailed cost breakdown reveals why smart businesses choose expert partners over inexperienced hires.
Every month, we hear the same question: "Why should we pay agency fees when we could just hire someone internally?"
It's a fair question. On the surface, paying someone £22k/year seems cheaper than agency retainers. But what if I told you that minimum wage hire actually costs your business £32,388 per year – and that's before they generate a single qualified lead?
The £10k+ Hidden Cost Reality
Most businesses only calculate base salary when budgeting for new hires. The real cost includes National Insurance, pension contributions, equipment, training time, and the 3-6 months it takes them to become barely competent.
The True Cost of a £22k Marketing Assistant
Annual Cost Breakdown
First 3 Months Reality
Heavy training & setup costs
Still learning, minimal output
Beginning to understand basics
What You Actually Get for £32k+
Entry-Level Marketing Assistant
- No paid advertising experience
- 3-6 months to basic competency
- Requires constant supervision
- Limited to basic tasks & admin
- Single person = single point of failure
- No strategic campaign planning
- Expensive learning on your budget
Expert Agency Partnership
- 7+ years B2B advertising expertise
- Results from day one
- Full team of specialists
- Strategic campaign management
- No sick days, holidays, or turnover
- Proven 15x+ ROI track record
- No training costs or learning curve
The Real Question: Opportunity Cost
While Your Competitor Gets Results...
Your Internal Hire Journey:
- • Month 1-3: Training & basic setup (£8,134 spent)
- • Month 4-6: Learning through expensive mistakes
- • Month 7-12: Beginning to understand basics
- • Year 2: Maybe generating some results
Our Client's Experience:
- • Week 1: Campaign strategy & setup complete
- • Month 1: First qualified leads generated
- • Month 3: Optimized campaigns hitting ROI targets
- • Month 6+: Consistent pipeline of qualified prospects
The question isn't whether you can afford expert help – it's whether you can afford to wait 12+ months for an inexperienced hire to maybe deliver results that an expert team delivers in month one.
Stop Paying £32k+ for Maybe
While you're training someone to maybe generate leads in 12 months, your competitors are capturing your prospects today with expert campaigns.
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